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Sales Manager Resume Example

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Marcus Thornton - Profile Photo

Marcus Thornton

Regional Sales Manager

[email protected]+1 (555) 618-3042Atlanta, GAClass C — Valid U.S. Driver's License

Professional Summary

Results-oriented regional sales manager with 9 years of experience driving revenue growth, building high-performing teams, and expanding market share in competitive B2B SaaS environments. Consistently exceeded annual quotas by 15-30%, managing territories generating $12M+ in annual revenue. Skilled at developing scalable sales processes, leveraging CRM analytics for data-driven pipeline management, and coaching representatives to peak performance. Recognized with President's Club honors in 3 consecutive years for top-tier quota attainment and team leadership.

Work Experience

Regional Sales Manager

Velocity SaaS Solutions

May 2021 - Present

  • Manage a 14-person sales team across the Southeast region, growing territory revenue from $8.5M to $12.4M (46% increase) in 3 years
  • Developed and implemented a consultative sales methodology that increased average deal size by 32%, from $45K to $59K
  • Recruited, onboarded, and coached 8 new account executives, with 6 achieving quota within their first full quarter
  • Designed a structured sales enablement program including weekly role-play sessions and competitive intelligence briefings, lifting team win rate from 22% to 34%
  • Partnered with marketing to launch an account-based marketing initiative targeting 50 enterprise accounts, generating $2.1M in qualified pipeline within 6 months

Senior Account Executive

Apex Business Technologies

Jan 2018 - Apr 2021

  • Exceeded annual sales quota by an average of 28% over 3 consecutive years, generating $3.8M in new business annually
  • Built and managed a pipeline of 120+ enterprise prospects, closing 38 new accounts with an average contract value of $100K
  • Negotiated and closed the company's largest deal at $1.2M, a multi-year contract with a Fortune 500 healthcare client
  • Served as a mentor to 4 junior account executives, helping 3 of them exceed their first-year quotas by an average of 15%
  • Collaborated with product and customer success teams to reduce churn in managed accounts by 18%, protecting $680K in annual recurring revenue

Account Executive

NorthStar Office Solutions

Aug 2015 - Dec 2017

  • Grew assigned territory revenue by 55% over 2 years, from $680K to $1.05M annually
  • Maintained a 91% client retention rate by conducting quarterly business reviews and proactively addressing customer needs
  • Generated 40% of new leads through outbound prospecting, cold calling 60+ prospects per week and converting at a 12% rate
  • Won "Rookie of the Year" award in 2016 for highest first-year revenue generation among 12 new hires

Education

M.B.A. Business Administration

Emory University, Goizueta Business School

2019 - 2021

B.B.A. Marketing

Georgia State University

2011 - 2015

Courses & Certifications

Certified Sales Leadership Professional (CSLP)

National Association of Sales Professionals

2022

Salesforce Certified Administrator

Salesforce

2021

Strategic Selling with Perspective

Miller Heiman Group (Korn Ferry)

2020

Languages

English

Speaking: NativeListening: NativeWriting: Native

Spanish

Speaking: FluentListening: FluentWriting: Fluent

Japanese

Speaking: BasicListening: IntermediateWriting: Basic

Skills

Sales Team LeadershipRevenue Growth StrategyPipeline ManagementSalesforce CRMHubSpotConsultative SellingContract NegotiationQuota AttainmentTerritory ManagementSales ForecastingKey Account ManagementClient Relationship Building

This is a sample resume. Customize it with your own experience using our free resume builder.

Tips for Your Sales Manager Resume

Lead with Revenue Numbers

Sales is a numbers-driven profession. Lead every bullet point with revenue generated, quota attainment percentages, deal sizes, or growth rates. 'Grew territory revenue from $8.5M to $12.4M' speaks louder than 'Responsible for regional sales'.

Show Team Leadership and Coaching

Sales managers are judged by their team's performance. Highlight how many reps you managed, their quota attainment rates, and how you developed talent. Phrases like 'Coached 8 new reps to achieve quota within first quarter' prove leadership ability.

Highlight CRM and Sales Technology

List specific tools like Salesforce, HubSpot, Outreach, Gong, or LinkedIn Sales Navigator. Modern sales managers must be proficient with CRM reporting, pipeline analytics, and sales enablement platforms.

Demonstrate Consistent Quota Achievement

Include quota attainment percentages for each role. A track record like 'Exceeded quota by 15-30% for 5+ consecutive years' is one of the most powerful statements on a sales resume. If possible, include club or award recognitions.

Key Skills for a Sales Manager Resume

Sales Team LeadershipRevenue Growth & StrategyPipeline ManagementSalesforce / HubSpot CRMConsultative & Solution SellingContract NegotiationQuota AttainmentTerritory ManagementSales ForecastingKey Account ManagementClient RetentionSales Coaching & Training

Frequently Asked Questions

What should a sales manager resume include?

A sales manager resume should include a professional summary with revenue figures and leadership scope, work experience with quantified achievements (quota attainment, revenue growth, deal sizes, team performance), CRM and sales technology proficiency, education, and relevant certifications. Every bullet point should include a number or metric.

How do I quantify achievements on a sales resume?

Use specific revenue figures, percentages, and counts. Include annual revenue managed, quota attainment rates, number of deals closed, average deal size, territory growth percentages, team size, client retention rates, and pipeline value. For example, 'Exceeded $3.8M annual quota by 28%' or 'Closed 38 new accounts averaging $100K each'.

What CRM skills should I list on my sales manager resume?

List the specific CRM platforms you have used, such as Salesforce, HubSpot, Microsoft Dynamics, or Pipedrive. Also mention sales enablement tools like Outreach, Gong, SalesLoft, or LinkedIn Sales Navigator. Include experience with CRM reporting, dashboards, and pipeline analytics.

Can I create a sales manager resume for free?

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